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Client Details
Essential information to get started
Full name
Email
Contact Number
Company Name
Address
About Your Business
What sets your business apart?
Industry
(e.g. Retail, Technology, Healthcare)
Company Mission
(What is your company’s purpose or goal?)
Company Background
(Briefly, how did your company start and grow?)
Product/Service Overview
(What do you offer, and who does it benefit?)
Core Values
(e.g., Sustainability, Innovation, Customer Focus)
Unique Selling Point
(What makes your product/service different?)
Brand Personality
(e.g., Friendly, Professional, Bold)
Target Audience
(Who are your customers? Include regions or demographics if relevant.)
Main Competitors
(Who are your key competitors?)
Premium Requirements
Please Fill out all the sections below
Logo Name
(What name should appear in the logo? Include full name, alternate name, or any abbreviations.)
Design Objectives
(What do you want the logo to represent? Are there specific ideas or messages you want the logo to convey?)
Tagline Inclusion
(Do you have a tagline that should be included in the logo, or would you like the logo designed without one?)
Page Structure
(The site will include up to 5 pages. Please specify the pages needed, e.g., Home, About, Services, Contact.)
Page Content
(Any key calls to action or content that you would like to see on certain pages?)
Website Goals and Objectives
(E.g., Increase sales, Brand awareness, Educate customers, etc.)
Type of email required
(Please specify the type, e.g., welcome email, promotional email, newsletter, etc.)
Call-to-Action (CTA)
(What is the main action you want recipients to take, such as clicking a link, signing up, or making a purchase?)
Functionality
(For the email design we’ll provide, are there specific features you need, such as personalization, dynamic content blocks, or animated elements?)
Design Elements
(Any specific details or elements you would like included on the letterhead, compliment slip, and business card, such as logos, taglines, graphics, watermarks, or contact details? Or would you like us to suggest the best option?)
Business Card Layout
(Would you prefer a landscape or portrait business card layout, or would you like us to suggest the best option?)
Quantities for stationary
(How many of each would you like printed? ie 500 Business Cards and 1000 Letterheads )
Platform Specifications
(Which 3 platforms should the single design be optimized for?)
Content and Messaging
(What type of graphic do you need — e.g., Post, Banner, Ad? Any specific message or call-to-action for the one graphic?)
Existing Brand Assets
(Do you have any existing brand assets that should be incorporated into the guidelines?)
Additional Considerations
More essential information to complete the brief
Style and Inspiration
(Do you have a preferred design style? E.g., Modern, Minimalistic, Bold, Classic. If you have any design examples or inspirations, please share.)
Copywriting
(Will you provide the text, or do you need help with it?)
Images/Graphics
(Do you have any images to include, or should we source them?)
Previous Feedback
(Have you received feedback on past designs that we should keep in mind?)
Preferred Communication
(How would you like to communicate? e.g., Email, Phone, Microsoft Teams)
Deadline
(Are there any critical deadlines to consider?)
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